5 stars

I absolutly love this diaper bag,it's big,soft,comfortable and best of all styling.Everything fit in it well and it doesn't even look like a diaper bag.

2 stars

I just gave up my Amy Coe hobo bag from spring as it was beginning to fall apart (absolutely love it). I was hoping this bag would be a similar marriage of good looks and practicality. Nope. The two exterior pockets are wide and shallow so that anything you put in them has a tendency to fall out, and only the front pocket has a securing strap. Because the bag is wider than it is tall, the whole thing falls open when you set it down revealing the cheap-looking lining. Would it be too much to ask for a plain fabric in these bags? Additionally, the snap on the coordinating diaper pad broke the first time I used it.

2 stars

I purchased this bag, because I fell in love with the style. I like the fact that it doesn’t scream “I am a mom. I need functionality more than a style!”. I thought I could combine style and functionality with this bag. Unfortunately I was wrong. The bag is not functional at all.
First of all, it is not deep enough. Once you start filling it in, the bag gets wider and wider. That makes it too hard to carry it around. Since the bag gets so wide, the little strap that goes around the main pocket becomes useless. It doesn’t go around to cover the fat bag.
The pockets look very handy. I love the side ones for the bottles, however front and back pockets definitely needed zippers. And finally, the shoulder strap is too short. That makes it hard to reach things in the bag when the bag is on your shoulder. In order to take anything out from the bag, you have to put it down. Short strap also makes it impossible to hang the bag on the stroller. Which is a huge negative for me…

5 stars

I received this bag as a shower gift and it is great. Please Target make more. Many moms have asked me about the bag. It is great is looks like a purse, but can hold all the crazy amount of items you need to carry. The material is great and durable.

5 stars

I received this as a gift from my sister. She picked it out. I just started using it and love it so much more than the traditional diaper bag I bought. This bag holds so much stuff. Yesterday I packed in 16 diapers, a wipes container and a ziploc bag full of wipes, 2 magazines, a sudoku book, a nursing cover, a burp cloth, a wallet and 2 checkbooks, 2 cellphones, a t-shirt for my older child, and change of clothes for the baby, a pen and pencil, car keys, 2 pacifiers, pair of socks, a toy, and the changing pad that comes with the bag. Not only did it still close, there was still a ton of room left. This bag is stylish and holds a ton, and the changing pad is in a cute matching pattern and is extra-big. My only wish is that it came with a dirty diaper pouch, but I'm just using the one from my other diaper bag.

5 stars

I had the spring hobo diaper bag by amy coe and absolutely loved it. I found it was too big for the few necessities I now need for my 7 month old. So, I search amy coe products again and found this. I absolutely love it! It's perfect...small enough to look cute, yet big enough for both of our needs. GREAT BUY!!

5 stars

This is the greatest bag! I actually went a little diaper bag crazy and have 4 different ones. However, this one is so stylish and functional, I have yet to try out any of my other bags. Plenty of pockets and space for all my newborn's paraphernalia. Very comfortable to carry with the wide strap. Though it's not the highest quality material, it's what I would expect for the price and so far it is holding up just fine. Well worth the cost and then some.

3 stars

This is the bag i wanted for my baby shower and when i got it, it just wasnt what i expected. The pockets are great and it's fashionable but it's just too small. It only has one strap so it's hard to get into. I had to replace it b/c target wouldnt let me return [...] This bag is my new favorite purse though:)

5 stars

This bag have everything I ever wanted in a Diaper bag! It has numerous pockets. And you can carry a sippy/bottle on one side, and a water bottle for Mama on the other :-) It has plenty of room and is light weight. The changing mat even matches. Its a stylish version of a diaper bag and you just can't go wrong!